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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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07202_Field_TCUM T767.txt
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1996-04-10
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948b
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16 lines
seeking of multi-uses for rooms and things and objects, in a
single word—the iconic. In music and poetry and painting, the
tactile implosion means the insistence on qualities that are
close to casual speech. Thus Schönberg and Stravinsky and
Carl Orff and Bartók, far from being advanced seekers of
esoteric effects, seem now to have brought music very close to
the condition of ordinary human speech. It is this colloquial
rhythm that once seemed so unmelodious about their work.
Anyone who listens to the medieval works of Perotinus or Dufay
will find them very close to Stravinsky and Bartók. The great
explosion of the Renaissance that split musical instruments off
from song and speech and gave them specialist functions is
now being played backward in our age of electronic implosion.
One of the most vivid examples of the tactile quality of
the TV image occurs in medical experience. In closed-circuit